Revolutionary Copywriting Method!

I've found a new way of doing copywriting.

Author

James Creaven
May 26, 2025

In partnership with

Hi mate

Quick update on me…

I’m sitting in my girlfriend's living room, hungover and struggling to eat a small omelette with a side of ibuprofen (tablets).

Safe to say I had way too many yesterday.

But I just finished reading my last email that I sent out yesterday, now it might be the leftover alcohol talking or needing to squint to read the words on my phone.

I thought it was decent, but it lacked substance.

It wasn’t terrible, but it definitely wouldn’t have converted.

At least I can be the first to say, I’ve written an email whilst drunk lol.

But enough of that now.

From tomorrow, you will start receiving class emails from me again. Emails that will be worth reading. First, I have to get home, which I’m dreading as it’s a bank holiday Monday.

Then, catch up on some of my coursework and prepare for the week ahead, because you can have lazy days and days out. 

But make sure you’re writing at least one piece of copy a day, like an email, a script, a caption, anything.

Because it’s by far the best way to get better, it doesn’t matter what the circumstances are. Just get it done, and in 3 months, you’ll be better than 60% of copywriters. 

Trust me, I learned this the hard way, because once you start skipping a day of copywriting, your brain will quickly forget how to write effective copy, meaning you’ll have to learn the basics again and again.

I was so arrogant in the beginning because I thought I had learnt all the basics and knew how to write effective copy.

Until one day, I sat at my desk, about to write my first piece of copy in 3 weeks, and I couldn’t.

So write at least 1 piece of copy today and keep that streak up. I believe in you bro.

James “the hungover” copywriter.

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