You Are Different.

Learn how to detach yourself from everyone else’s success stories and write your own.

Author

James Creaven
May 22, 2025

In partnership with


Hello mate

Around 6 months ago, I was outreaching like an mf.

I wasted hours writing “free value” emails for the most oversaturated niches on the planet. Why?

Because I wanted to succeed that very day.

I’d soak up all the copywriting slop that gets posted to YouTube and think I’ll be successful in a couple of weeks, all I had to do was follow their advice and work work work.

But this got me nowhere.

Because at the beginning, I was overly reliant on doing what the guys at the top were doing and not learning the basics. Which was one of my earliest mistakes with copywriting.

You may see someone sign a £3,000 a month client in their 2nd week of copywriting. Or have someone learning copywriting for a whole year without getting a client. While there is a bit of luck and hard work involved, everyone has their own success stories.

Maybe the same guy you see with a 3k a month client worked nonstop and remembered all the information like google analytics.

Some people will learn quicker than you, or slower than you. 

That’s why you can’t jump on the latest trends, because everyone's brain reacts differently, whether it's theory or practical.

So block out all the noise and focus on the high-value activities that need to be done, things like learning a new copywriting technique or developing an outreach system.    

That’s all for today, so let’s get after it, and I believe in you, bro. 

P.S. Here are a couple of ads you can check out if you’re not too busy.

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